All About the Mom gets makeover with new logo & website

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Updated on: April 18th, 20233 min read
A woman looks at the All About the Mom website on a laptop while sitting on a bed with a girl who is playing with blocks.

Moms have so much going on.

With so many new experiences, sometimes it’s just hard for mothers to keep up. After all, friends aren’t there 24-7 to help guide moms with every single thing. (It’s not just kids who ask, ‘Why, why, why?’)

Enter: All About the Mom. 

All About the Mom was formed by a few mothers who believe the best advice comes from other moms.

The company started on social media, but it needed a website as a home base, a place that would be chock full of information for moms (and moms-to-be) to explore, written by moms. 

The Brandtenders at Lounge Lizard created a website that helps All About the Mom offer transparent, helpful, educational, and correct information for mothers, no matter how you define them, at any stage along their journey.

It’s a user-friendly website (we all know how busy moms tend to be) and designed so that even important information is presented in an empowering way. 

Because the company existed without a website, All About the Mom was given a makeover with limitless options: the logo, branding icons, color palette, and branding kicked off a whole new business growth adventure.

“Mommy blogs” are a dime a dozen. All About the Mom isn’t one of those traditional blog websites.

Through custom iconography, casual title casing for articles, and pops of neon colors, it’s clear that there’s no stereotypical mom here. Pastel pinks and florals aren’t the norm.

All About the Mom will hook you through design and keep you coming back, even as your kids age, with an “Ask the Doc” section, blogs, offers, and sweepstakes. 

It may be a website that’s as delicious and fun as a frozen strawberry limeade mocktail you couldn’t resist when you were pregnant (don’t worry, the recipe is included here.)

Does your company need a new website and logo? Contact the Brandtenders at Lounge Lizard to learn more.

Published on: May 23rd, 2022

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All About the Mom gets makeover with new logo & website
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