A New Twist: Brand Refresh Repositions Twisthink

< News
Updated on: April 22nd, 20223 min read
Twisthink mobile friendly website

Sometimes your company needs to shake up its image, get an outside perspective, and give it a little twist.

The Brandtenders at Lounge Lizard recently concocted a rebranding and website redesign for Twisthink, a solutions company that creates bold digital strategies to connect human needs with emergent technologies.

“Lounge Lizard was a great partner in our rebranding efforts. From early concept ideating, to logo and brand creation, to a fully designed and developed website, the Lounge Lizard team delivered excellent results,” says a Twisthink executive. “Lounge Lizard provided the outside perspective and collaboration we needed to create a brand that reflected who we are.”

New perspectives help build brands that break through norms. 

The Twisthink team members ask potential clients: “What’s next for your business?”

The twist came when they decided to turn the tables on themselves. 

After getting to know the Twisthink company and team, our Brandtenders set out to craft a brand identity that was just as ambitious and unique.

Three brand identities were created — a primary corporate logo, a corporate letter mark, and a brand extension.

Why three?

By including options, Twisthink will be able to elevate its identity on any platform or collateral it deems fit.

Twisthink can use the corporate logo on a banner ad, the letter mark on social media avatars or apps, and the brand extension on products. In any scenario, the message and brand are crystal clear.

A complete brand guide covers everything from colors and typeface to photos, iconography, and illustrations to ensure consistency.

The new logo and letter marks are just the beginning of repositioning Twisthink. 

With an accelerated timeline, Brandtenders developed and created a new website that shows an evolved Twisthink, one that breaks barriers and makes an impact.

For a company such as Twisthink, where artificial intelligence and digital transformations are commonplace, it’s essential to have a website reflective of its capabilities. It’s the only way to attract more quality leads like the household names they are used to working with.

Bold, creative headlines and new photography show a dynamic company. Interactive UX and UI design present Twisthink’s work, experience, and digital savviness to make website visitors want to see more … and do business with them.

Twisthink’s brand is no longer outdated. With a mixture of strategic thought and a creative twist, the company is in a position to see tremendous growth. 

Does your company need a brand refresh and a new website? Contact the Brandtenders at Lounge Lizard to learn more.

View WebsiteView Case Study

Published on: April 6th, 2022

Related articles

The new OSG Analytics website is shown on a desktop computer and laptop
3 min read

Tech-Forward OSG Adds Personal Touch to Website for CRO Boost

April 5th, 2022

OSG Analytics has cutting-edge technology that gives clients valuable insights into future customer behaviors. They needed a website that was user-friendly, interactive, and approachable.  The Brandtenders [...]

Spiezle mobile friendly website 1
4 min read

Spiezle’s Rebranding & Website Design Elevate Architect Firm

April 5th, 2022

There are hundreds of thousands of architects. But not every architectural firm is the same. So how do you separate yourself from the competition? The Brandtenders [...]

Unovis mobile phone
4 min read

New Unovis Website Impacts Alternative Protein Industry

April 5th, 2022

Beyond Meat. Miyoko’s Creamery. Oatly. Ocean Hugger Foods. Those are some big names. You’ve likely heard of those companies that focus on replacements for animal food [...]

Scholarship_header_winner_Ekemini
2 min read

Lounge Lizard Announces their Spring 2022 Web Design Scholarship Winner

April 6th, 2022

This year’s Spring Web Design Scholarship goes to Ekemini Nkanta, a student at CUNY NYC College of Technology, for her work on anthemproduction.com – a fully operational [...]

Epic management website redesign
7 min read

Epic Management Launches 3 Websites Built by Lounge Lizard

February 9th, 2022

Epic Management is the go-to builder in the Eastern U.S. when looking for a full-service design/build construction group that can handle commercial builds of all sizes, [...]

Loop loc new website.jpg
4 min read

New LOOP-LOC Website is Making Waves in Pool Industry

April 5th, 2022

Sometimes the best changes happen when you dive right in. LOOP-LOC knew their website was older and didn’t stand out much from their competition any longer. [...]

A New Twist: Brand Refresh Repositions Twisthink
Share On:
Newsletter Sign Up

"*" indicates required fields

0 of 60 max characters
0 of 60 max characters

Request a Proposal

Fill Out Our Form & We’ll be in Touch Shortly

"*" indicates required fields

Name*
Type of Project**
This field is for validation purposes and should be left unchanged.

PH: 1-888-444-0110
Sales: Ext. 101
New York City
112 West 34th Street
18th Floor
New York, NY 10120
Long Island
991 Main St.
Suite 200
Holbrook, NY 11741
Washington D.C.
1101 Connecticut Avenue NW
Suite 450
Washington, DC 20036
Nashville
424 Church St
Suite 2000
Nashville, TN 37219
Los Angeles
1100 Glendon Avenue
17th Floor
Pleasantville, CA 90024
Miami
1221 Brickell Ave
Suite 900
Miami, FL 33131