We built Circa’s booking, Stadium Swim, and sportsbook presence and the Gold Dust West properties across Nevada for Jacobs Entertainment, and we’ve done conversion-focused work for restaurant and entertainment brands. We understand that a room night, a pool reservation, and a sportsbook sign-up are three different buyer journeys that happen to share a homepage.
Las Vegas Web Design and Digital Marketing Agency
Las Vegas
Office
Our Las Vegas office serves Nevada businesses with web design and digital marketing built to generate leads and sales. Call us or schedule a discovery call using the details below.
LOCAL EXPERTISE. MEASURABLE RESULTS. Welcome to
Lounge Lizard in
Las Vegas
In a market where the product is the experience, the website is the first room guests walk into.
Lounge Lizard builds for the businesses that make Las Vegas run: resorts, casinos, hospitality groups, entertainment venues, and the operators who live and die by booking conversion. We designed and built the website for Circa Resort and Casino, the ground-up property that helped revitalize downtown Las Vegas, engineering the site for room reservations, Stadium Swim access, and the city’s largest sportsbook. We modeled and animated the casino in 3D while it was still under construction, so the brand had a digital presence before the doors opened.
Since 1998, we’ve built sites where a booking that doesn’t convert is revenue that walks across the street. For Las Vegas operators, that work covers web design and development, SEO, paid search and social media, and the branding underneath it, all handled in-house. The people who plan the work are the people who do it.
Circa Resort & Casino
Circa Resort & Casino is a downtown Las Vegas destination featuring hotel accommodations, dining, gaming, a sportsbook, and Stadium Swim.
Designed and developed the resort’s website using architectural plans, three-dimensional modeling, animation, and tailored copy to showcase the property before construction was complete. The resulting site brought the resort experience online and provided a central destination for hotel bookings, Stadium Swim reservations, and sportsbook information.
SEO for Las Vegas Businesses
In Las Vegas, your competition in search isn’t only the property across the street. It’s the booking sites, review platforms, and ticketing aggregators that sit between you and your guest and take a cut of every reservation they send. Search that brings guests to you directly is revenue you keep.
Our Las Vegas SEO work covers:
- Technical SEO: site speed, Core Web Vitals, and crawlable booking paths, because a slow reservation page loses the guest and the ranking at the same time.
- Local search: Google Business Profile and local visibility for every outlet that needs its own listing, from restaurants and pools to shows and venues.
- Structured data and AI search: hotel, restaurant, and event markup so search engines and AI assistants can surface your rooms, menus, and dates correctly when someone asks where to stay or what to do tonight.
- Content and keyword strategy: built from your Search Console data and the way visitors and locals actually search.
For Las Vegas businesses outside hospitality, the same technical and local search foundation applies, planned around your buyers instead of your guests.
Built for Conversion, Not Just Curb Appeal
A resort or venue site is judged by whether it fills rooms, seats, and events, not by design awards. We engineer booking and reservation flows around how people actually decide, and we optimize for speed because abandoned bookings are usually slow ones.
Circa launched digitally before it opened physically, in 3D-modeled environments we built from architectural plans. If your property, venue, or attraction is still in development, we can give it a real presence before opening night.
SEO, paid search, paid social, and retargeting managed against bookings and pipeline, with the analytics to trace a campaign dollar to a reservation rather than a click.
Web Design and Development
- Custom websites for Las Vegas businesses, built for performance, conversion, and the systems you already run, including WordPress and enterprise booking and property-management integrations.
Booking, Reservation, and Ticketing Systems
- Conversion-engineered flows for rooms, tables, pools, events, and experiences, integrated with the reservation and ticketing platforms your operation depends on.
SEO, Local Search, and AI Search Optimization
- Las Vegas SEO covering technical fixes, content, Google Business Profile, and the structured data work that determines whether you show up when someone searches for a room, a show, or a night out, and whether AI systems describe your property correctly.
Paid Media, Social Media, and Marketing Automation
- Google Ads, paid social, social media marketing, and retargeting managed against bookings and revenue, with CRM integration through Salesforce or HubSpot so results are traceable past the click.
Branding, Creative, and 3D
- Brand strategy, messaging, visual identity, motion graphics, and 3D modeling and animation, including for properties and venues that haven’t opened yet.
Frequently Asked Questions
Yes. We built the website for Circa Resort and Casino in downtown Las Vegas, including its room booking, Stadium Swim, and sportsbook presence, and we modeled the property in 3D before it opened. We’ve also built for the Gold Dust West properties across Nevada. Hospitality and gaming sites have requirements most commercial sites don’t: multiple booking systems, high-traffic launches, and conversion flows that have to hold up at capacity.
Yes. We did exactly that for Circa, launching a full digital presence built on 3D-modeled environments while the resort was still under construction. If your property, restaurant, or attraction is in development, we can give it a real, sellable presence ahead of opening.
Yes. We build conversion-focused flows around the reservation, property-management, ticketing, and point-of-sale systems you already run, rather than forcing you onto a generic template that fights your operation.
Yes. For hospitality operators, SEO is how you win direct bookings back from the aggregators: fast, crawlable booking paths, a Google Business Profile for every outlet, and hotel, restaurant, and event structured data that search engines and AI assistants can read. For Las Vegas businesses outside hospitality, we build the same technical and local search foundation around your buyers.
Both. Our digital marketing work covers SEO, paid search, paid social and social media marketing, email, marketing automation, and conversion rate optimization, all managed against bookings and revenue. Because we also build the sites, campaigns land on booking pages designed to convert rather than on pages someone else has to fix.
Every project is scoped individually, because cost is driven by scope: the number of page templates, booking and reservation integrations, content migration volume, and how many stakeholder groups need to sign off.
Most of our engagements are custom builds for established operators and brands, places where the website carries real revenue weight and the project involves multiple teams. We’re not a fit for template sites or single-page builds. If you’re comparing us against a DIY builder or a freelancer, we’ll be the more significant investment, and we’ll tell you that on the first call rather than after a proposal.
After discovery, you receive a detailed proposal with scope, deliverables, timeline, and cost.
Yes. We keep an office on West Sahara Avenue and meet with Las Vegas clients on-site when a project calls for it, including stakeholder workshops and major presentations. Day to day, our senior team works with you over video, shared project systems, and scheduled reporting calls.