Unwelcoming is defined as having an inhospitable or uninviting atmosphere or appearance. That is certainly not a word a business wants to be associated with their […]

On average it costs five times as much to acquire a new customer compared to retaining an existing one. Five times! Even with that sobering number […]

Email marketing is still a very viable type of advertising. It can drive traffic and increase customer engagement, but only when people are opening and reading […]

Are you using sustainable marketing yet? If your brand or business has a green focus, then it might be a promising idea to showcase that as […]

Having a good understanding of Google Page Speed Criteria is important for any company that relies on its webpage for business. Why? It started back in […]

Motivation and creativity can be hard to find. Sometimes, the harder we look for them, the more elusive they become. Unfortunately, in today’s digital marketing landscape […]

Misinformation is rampant on the internet, especially regarding digital marketing. It can be very difficult for businesses to know what they should believe or how to […]

Just like big box-retail stores, yes, we are talking about the holiday’s early. The holiday shopping season gets pushed back a week every year it seems […]

Local companies face multiple challenges when it comes to marketing. Aside from competing against other local and small businesses, they also have to fight for customers […]

Creating a good logo is an important part of the branding process. The goal is to have an easily recognizable symbol. Of course, if it was […]