Spectrum Retirement

Spectrum Retirement

B2C / Healthcare & Medical, Hospitality / Branding, Web Design & Development

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Spectrum Retirement - Logo

Spectrum Retirement Communities is a leading developer, owner and operator of Retirement, Assisted Living and Memory Care communities across the U.S.
Spectrum offers apartment living in highly desirable communities with state-of-the-art amenities, top-notch activities and programs, and best-in-class hospitality to support the lifestyle of their customers.

Transformation

Before
Spectrum before
After
Spectrum after
Technology used: WordPress, PHP

Approach

Based on data gathered from several brand strategy workshop sessions, Lounge Lizard recommended a complete overhaul of the Spectrum Retirement Communities brand logo, slogan and redesign of their 50 community Websites. After careful study of the retirement community industry and competitive landscape Lounge Lizard created a unique and powerful Website that truly resonates with the elderly and their families that care for them.

Gallery

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Spectrum gallery
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Spectrum devices
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Spectrum devices
Results
+2%
Web Tours
+31%
Inquiry to Tour
+3%
Web Move In’s
+31%
Inquiry to Move In

TAP INTO LOUNGE LIZARD

Lounge Lizard brandtenders and marketing mixologists always serve up custom concoctions. We mix a potent combination of brand story telling with a generous splash of creative juices and blend in technology-focused, customized solutions as a chaser.

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PH: 1-888-444-0110
Sales: Ext. 101
New York City
112 West 34th Street
18th Floor
New York, NY 10120
Long Island
991 Main St.
Suite 200
Holbrook, NY 11741
Washington D.C.
1101 Connecticut Avenue NW
Suite 450
Washington, DC 20036
Nashville
424 Church St
Suite 2000
Nashville, TN 37219
Los Angeles
1100 Glendon Avenue
17th Floor
Pleasantville, CA 90024
Miami
1221 Brickell Ave
Suite 900
Miami, FL 33131