How Not Knowing About These Free Online Marketing Tools Makes You A Rookie

< Blog
Updated on: August 23rd, 2022Olga Pechnikova5 min read
How not knowing about these free online marketing tools makes you a rookie

There is an old saying, “The right tools can make a man,” and that also conveys well to businesses where the right tools can make you successful. For some businesses out there that don’t have a large pool of resources to draw from, free tools are necessities for things line online marketing. As a top web development company, we have worked with a number of small and medium sized companies and have shown them how not knowing about these Free Online Marketing Tools makes you a rookie.

Rather than staying in the minor leagues longer than necessary, check out these great tools to help elevate your game to the next level.

Top Free Online Marketing Tools

  • Title Maker – Crafting good or great titles to articles, blog posts and the like can be hard. Let’s face it; the creative spark just isn’t always there. Luckily the nice people at Portent have a solution in the form of a Content Idea Generator that will quickly give you some great ideas. As an added bonus each idea includes indicators as to why you would use a particular phrasing which can be informative.
  • Chrome SEO Page Review Extension – Another gem from Portent is this nifty extension for Chrome that can review basic SEO elements. It is very sleek, quick and allows for fast testing of basic things like Title Tags, Meta Description, Twittercard and more. You can find it HERE at the Chrome Web Store.
  • Posting and Reviewing Social Media – Hootsuite is a fantastic tool for posting and reviewing social media updates and it can be used as a personal social media management tool. They have a paid version as well, but the free option provides enough juice to help most anyone to post quickly and review conversations and messages easily. Another nice option is Buffer which allows for scheduling posts ahead of time. This is a nice tool for people who like to load up posts ahead of time with a specific release schedule.
  • SEO Spider Tool – Website crawlers are very useful to help you find broken links, check redirects and look at other SEO elements. The people across the pond at Screaming Frog have a very nice SEO Spider Tool that does all of that as well as finding duplicate content. While they do have a paid version, the Free version can crawl up to 500 URLs which is typically enough for most smaller businesses.
  • Keyword ResearchKeyword.io is one of the best free keyword research tools available. They can provide highly relevant keyword suggestions for article writing, SEO or marketing campaigns. The interface is simple and they offer searching based on a few platform options.
  • Website Optimizer – Hotjar is one of the best free options to show you how people actually use your website when they are there. With options like clickmaps, scrollmaps, and heatmaps they can narrow down where people are going to help analyze the flow of the site from a variety of angles.
  • Free Social Media Images – While we have often discussed the importance of using original images, it can take time and energy to regularly create your own. Pablo by Buffer is a great site that offers over 50,000 royalty-free photos. They have nice options for text overlays, options to use your own backgrounds, and logos. Canva is another great option if you need larger images or use a variety of social media platforms because of their built-in templates.
  • Content Ideas – The website answerthepublic.com is very fun and useful at providing content ideas based on keywords. The basic words are translated into basic categories sorted by the standard 7 key questions (who, what, where, when, why, etc) and transformed into an easy to understand graphic which provides quick inspiration for the marketer on the go.

The bottom line is that tools can always be useful and just because something is free does not mean it won’t provide as much, or more, value as a paid counterpart. For those smaller businesses, not knowing about these free online marketing tools makes you look like a rookie, which is something anyone who plans on playing in the big leagues should avoid.

Be sure to check back every Monday, Wednesday and Friday for great new Lounge Lizard blog articles.

 

Published on: May 13th, 2016
Blog cta banner bg

DRIVE YOUR SALES TO NEW HEIGHTS!

Related articles

5 great examples of ui heavy mobile app designs
5 min read

5 Great Examples Of UI Heavy Mobile App Designs

August 23rd, 2022

We talk a lot about the value of focusing on the User Interface (UI) aspect of design when creating mobile apps. As apps have evolved and [...]

7 common app design mistakes that will tank your project
5 min read

7 Common App Design Mistakes That Will Tank Your Project

August 23rd, 2022

Usually when people start down the road of app creation it goes something like, “Hey, I’ve got this great idea for a killer app!” Unfortunately there [...]

4 hot tips to recharge your social media strategy
5 min read

4 Hot Tips To Recharge Your Social Media Strategy

August 23rd, 2022

Social media strategy is becoming more important to businesses as marketing across the growing platforms that the younger demographics regularly use gains more importance. To that [...]

5 reasons to use social media marketing
5 min read

5 Reasons to use Social Media Marketing

August 23rd, 2022

Social media is a wonderful for thing both for individuals and businesses; it has allowed us to easily connect to people and interests on a global [...]

Tips for building brand trust with ux design
6 min read

Tips For Building Brand Trust With UX Design

August 23rd, 2022

What exactly is trust? It is defined as a firm belief in the reliability, truth, ability or strength of someone or something. From a business perspective, [...]

A blueprint for mobile usability testing
7 min read

A Blueprint For Mobile Usability Testing

August 23rd, 2022

The idea of mobility usability testing for apps has only been around a couple of years, but it is a critical procedure for those people involved [...]

How Not Knowing About These Free Online Marketing Tools Makes You A Rookie
Share On:
Newsletter Sign Up

"*" indicates required fields

0 of 60 max characters
0 of 60 max characters

Ready To Grow Revenue?

Digital Experiences That’s Driven Growth Since 1998

"*" indicates required fields

Name*
Help My Business*

New York City
112 West 34th Street
18th Floor
New York, NY 10120
Long Island
991 Main St.
Suite 200
Holbrook, NY 11741
Washington D.C.
1101 Connecticut Avenue NW
Suite 450
Washington, DC 20036
Nashville
424 Church St
Suite 2000
Nashville, TN 37219
Los Angeles
1100 Glendon Avenue
17th Floor
Los Angeles, CA 90024
Miami
1221 Brickell Ave
Suite 900
Miami, FL 33131
Charleston
170 Meeting Street
Charleston, SC 29401
Richmond
919 E. Main Street
Suite 1000
Richmond, VA 23219
Las Vegas
2300 West Sahara Avenue
800
Las Vegas, NV 89102
Austin
2021 Guadalupe Street
260
Austin, Texas 78705
HEY, DON'T GO!
We have an important message from our
Co-Founder Ken Braun.
Video popup poster
GET READY
TO GROW
WE ARE LOOKING FORWARD TO
MEETING YOU!
Please fill the form.

"*" indicates required fields

Name*
Exit popup final
CHAT SOON!