Daiwa Capital Markets a futures commission merchant, a Primary Dealer of U.S. Treasury securities, and a member of the New York Stock Exchange and other major U.S. exchanges was looking for a new Website that represented their company culture to attract Millennial employees. Additionally, Daiwa Capital Markets (US) wanted unique value proposition positioning in the US marketplace to differentiate themselves from the Japan main office.
Daiwa Capital Markets
B2B / Finance / Web Design & Development
DCMA is a registered securities broker-dealer, a futures commission merchant, a Primary Dealer of U.S. Treasury securities, and a member of the New York Stock Exchange and other major U.S. exchanges. Currently, they focus mainly on sales and trading of Japanese, Asian, and U.S. equities, fixed income instruments, financial futures, and investment banking.
Transformation
Before
After
TECHNOLOGY USED: WordPress, PHP
Gallery
Results
Brand Image of US Market
Corporate Recruitment Messaging
Millennial Job Applications
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