A quick guide to Mobile UX Diagnostics

< Blog
Updated on: August 23rd, 2022Ken Braun6 min read
A quick guide to mobile ux diagnostics

Mobile UX diagnostics are not a requirement when you are building a mobile website or app, but if you want to put the best product out there then they should be.

Why do you need to consider using a mobile UX diagnostic? In a nutshell it is because it will uncover most of the top usability problems at various points in the design process and it is relatively inexpensive while being fast.

Interested yet? Of course you are!


Diagnostics are a very important part of the design process if you want to quickly improve a mobile experience and reduce flaws all while meeting the very high expectations of today’s users. A mobile UX diagnostic, or MUXD, is not a replacement for normal testing phases with actual users, but instead it is an additional layer of review that uses trained eyes to find problems early on.

These days the expectation for a mobile website or app is very high. With so many options out there, users have a low tolerance for faults and are quick to slam a company or product over a bad experience on social media and other channels.

So how do you make sure that the mobile experience you are providing meets and even exceeds your users’ expectations?

The answer is to conduct your own user experience diagnostic using mobile specialists during the design and development phases to ensure that you are finding potential problems and keeping the mobile website or app in line with best practices and guidelines. This type of MUXD also provides a great starting point to identify opportunities for improvement which could then be utilized in a later version or if a redesign is needed.

Nuts and Bolts of a MUXD

Ideally you will have a diagnostic done by multiple evaluators with different backgrounds in the design phase. If you are truly looking for the best user-experience, then your evaluators should be well versed in the principles of both user experience and interface guidelines.

Again, this is not a replacement for testing with users, but a quick and inexpensive way to diagnose things as part of a user-centric design process. So how do you evaluate an app or mobile website?

  • Identifyusersandscenarios – For this step the idea is to assume the role of a typical user for the device and engage in a typical use of the website or app. You might be a 40-year-old divorced father shopping for his daughter or a 20-something tracking a package they ordered of the coolest new glasses from the online store. The user will be one identified based on traffic and analytics to be typical along with a common scenario. Once in the role of that user, the tester tries to mimic what they would do.
  • Performtheevaluation – Ideally you will have a few people conducting independent evaluations. Each reviewer not only assumes a role and completes a scenario but then also performs some rapid benchmarking compared to similar sites or apps and then a third evaluation for an overall UX. Overall UX review includes reviewing installation, onboarding, cross-channel experience, reviews, comments and feedback to gain a better picture as a whole of the app or site. Evaluators will take notes and screenshots to better help the review and documentation phase. After all of that testing, each expert will then evaluate any key areas not covered using their own UX expertise and knowledge.
  • Review – The review should be a team session that includes all evaluators. During the session data will be compared and validated. All problems should be discussed including providing a severity score and possible solutions.
  • Document – Finally an evaluation report is prepared that provides problems in order of severity and recommendations. Ideally a presentation will include methodology and approach along with presenting findings in a non-judgmental way. This process is meant to improve the offering as a whole, not point fingers for errors.

The Bottom Line

All mobile websites and apps have problems. The goal of any designer, of course, is to have all of the problems fixed before launch which often requires a great deal of testing. While some businesses only engage in end-user testing which puts the finished or almost-finished product in the hands of users to identify problems, using MUXD as well makes a lot more sense.

A focused diagnostic performed by experienced eyes will help find those top usability problems early on which will then allow smoother solutions to be implemented during the process rather than being in a rush for quick fixes at the end of the journey. That is why mobile UX diagnostics should be a requirement when you are building a mobile website or app if you want to put the best product out there for your users.



Published on: January 5th, 2015
Blog cta banner bg


Related articles

Can your employees also be brand ambassadors
7 min read

Can your employees also be brand ambassadors?

August 23rd, 2022

Who are your company’s brand ambassadors? For many businesses that task falls to company leaders and management with the occasional celebrity spokesman for those that can [...]

How to create a successful customer facing mobile app
5 min read

How to Create a Successful Customer-Facing Mobile App

August 23rd, 2022

Customer-facing mobile apps are quickly becoming a great way for a business to connect and communicate with customers. The idea is to create an app that [...]

5 tips to increase social media interaction
5 min read

5 Tips to Increase Social Media Interaction

August 23rd, 2022

Social media offers a unique opportunity for a business to broaden brand exposure which is why understanding how to go about social media interaction properly is [...]

Why should you be using an Android Launcher
5 min read

Why should you be using an Android Launcher?

January 18th, 2024

Are you getting the most out of your smart phone? That is a great question and for those people who use an Android-based phone the answer [...]

How to create successful mobile apps like temple run and angry birds
7 min read

How to create successful mobile apps like Temple Run and Angry Birds

August 23rd, 2022

How can you create successful mobile apps like Temple Run and Angry Birds? That is a good question and one that developers would love to have [...]

9 rules for managing passwords
6 min read

9 Rules for managing passwords

August 23rd, 2022

In light of the recent Heartbleed virus and the number of people who needed to reset passwords to various accounts, it seemed to be a good [...]

A quick guide to Mobile UX Diagnostics
Share On:
Newsletter Sign Up

"*" indicates required fields

0 of 60 max characters
0 of 60 max characters

Ready To Grow Revenue?

Digital Experiences That’s Driven Growth Since 1998

"*" indicates required fields

Help My Business*

New York City
112 West 34th Street
18th Floor
New York, NY 10120
Long Island
991 Main St.
Suite 200
Holbrook, NY 11741
Washington D.C.
1101 Connecticut Avenue NW
Suite 450
Washington, DC 20036
424 Church St
Suite 2000
Nashville, TN 37219
Los Angeles
1100 Glendon Avenue
17th Floor
Los Angeles, CA 90024
1221 Brickell Ave
Suite 900
Miami, FL 33131
170 Meeting Street
Charleston, SC 29401
919 E. Main Street
Suite 1000
Richmond, VA 23219
Video popup bg
Important Message from our
Co-Founder Ken Braun

"*" indicates required fields

12 Best Tech Website Designs in 2024