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Gen II

B2B / Finance / Digital Marketing, PPC, SEO

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The Marketing Mixologists at Lounge Lizard Worldwide managed paid search campaigns for Gen II Fund, a top private equity fund administration company that is focused on growing brand awareness and increasing career applications for national and international audiences. The Mixologists also optimized Gen II Fund’s Google Business Profiles for 7 locations and posted weekly content to improve local SEO.

Results
72.68%
Increase in CTR
161.64%
Boost in PPC conversions
2,541.17%
Growth of conversion rate
35.21%
Increase in direct searches for branded keywords
115.54%
Boost in Google Maps views
60.35%
Surge in direction requests on Google

Gallery

A generic city skyline is shown in the clouds.
A person holds a tablet on their fingertips with a beam of light shining from it to illustrate Gen II technology.
A photo of people working in an office is next to a black video intro to illustrate two posts on a Google Business Profile.
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A generic city skyline is shown in the clouds.
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A person holds a tablet on their fingertips with a beam of light shining from it to illustrate Gen II technology.
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A photo of people working in an office is next to a black video intro to illustrate two posts on a Google Business Profile.

Tap Into Lounge Lizard

Lounge Lizard brandtenders and marketing mixologists always serve up custom concoctions. We mix a potent combination of brand story telling with a generous splash of creative juices and blend in technology-focused, customized solutions as a chaser.

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PH: 1-888-444-0110
Sales: Ext. 101
New York City
112 West 34th Street
18th Floor
New York, NY 10120
Long Island
991 Main St.
Suite 200
Holbrook, NY 11741
Washington D.C.
1101 Connecticut Avenue NW
Suite 450
Washington, DC 20036
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424 Church St
Suite 2000
Nashville, TN 37219
Los Angeles
1100 Glendon Avenue
17th Floor
Pleasantville, CA 90024
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1221 Brickell Ave
Suite 900
Miami, FL 33131