1. Easy-to-use CMS
WordPress is highly regarded as one of the easiest, most straightforward platforms to use, making it simple for you to manage your site on a daily basis. The ease-of-use gives you more freedom to focus on the content of your site rather than building it. No prior coding experience is required to manage or modify your site’s content on the CMS, as evidenced by the fact that 24% of the internet is powered by WordPress.
Each page of your site will be built in close collaboration with you to fit your unique brand. We work with your team to create a web experience that highlights your personality and that your customers will quickly identify with your company. Lounge Lizard is a full-service digital agency that can help you customize your user experience in the way your market will respond to.
The coding used for WordPress is streamlined and easily indexed by search engines, which means adding new content and getting ranked by search engines quickly is easier than ever. Every page of your website will be optimized with tags, meta descriptions, and more to target specific words or phrases for search. With more focused traffic to your website, you will rank higher than your competitors in search and thus find more qualified leads
4. Brand Exposure
A steady stream of new and relevant content on your website will set you apart as a leader in your industry. WordPress makes it easy for you to create and share content, giving you a platform for discussion with your customers through your blogs and guest comments on them. This open dialogue can increase traffic on your website and increase the reputation of your brand in the industry.
5. Mobile-Ready Responsive Design
A mobile optimized website should be a key part of your digital marketing strategy. Having a mobile-friendly site puts your business at the fingertips of individuals on their phones on their commute, while they travel, or at home on the couch. WordPress’s responsive design adapts your website to whatever screen it’s being viewed on, including both iOS and Android systems, which gives you freedom to design a site that isn’t mobile-specific while still reaching the largest number of people.